Solutions
From strategy development through actionable solutions gleaned from the marketing research we conduct, we build and grow our clients’ brands. Our broad expertise enables us to focus on very specific assignments or support complete marketing programs.
We have two business groups to serve your needs: One is for corporate businesses that have a need for large scale custom research and one is for entrepreneurs that need consultation on their brand message. Both options offer strategic guidance and learning about your key targets.
Corporate Research & Development Services
We offer large scale quantitative and in-depth qualitative marketing research studies including research to solve client needs for developing new products and concepts; repositioning existing brands; ad concept testing; revitalizing tired brands; optimizing advertising, packaging, website and social media development and identifying employee Brand perceptions to…
Create Strong Brand Champions!
Consumer-Perspective LLC specializes in these types of marketing research studies to provide you with a Return on your Research Investment:
Advertising Checks
- Attitude & Usage
- Awareness Tracking
- Brand Story Telling (image/perception)
- Brochure/Collateral Research
- Customer Satisfaction
- Data Analytics/Data Blending
- Employee Perception / Ambassador Studies
- Feasibility Studies
- Idea and Name Generating
- New Product Development
- Positioning
- Pricing
- Market Segmentation
- Social Media Buzz Factor
- Strategy Development
- Website Design
Qualitative Marketing Research
- Focus Groups (regular, mini and super-groups)
- One-On-One Interviews (among consumers, executives, medical staff, experts in any field)
- Trade (specialty interviews in person or by phone)
- Ethnography Interviews (in-home/on location interviews)
Quantitative Marketing Research
- Phone Surveys
- In-person surveys (“on the street,” or at any location)
- Online Studies
Strategic Tactical Planning
- Create Consumer Connection Blueprint™
- Strategy/positioning development for new products, existing brands, current accounts and new business pitches
- Prepare a market overview, trend analysis and competitive review
- Prepare strategic documents, e.g., long term brand strategy, creative strategy, tactical planning, positioning statements, business plans, marketing plans,
- Present to and consult with Creatives and New Business/Marketing Teams
Contact us or call (954) 341-3083, with any specific needs or questions.
Entrepreneur Research & Development Services
Is there a gap between what you THINK your customers want and what they truly want?
If so, that’s a dangerous place to be!
Thinking or guessing often leads to costly marketing mistakes, wasted time and lost business.
The Consumer Sweet Spot Blueprint is a plan to designed to highlight your brand purpose, or your “WHY,” and link that to your consumer’s pain points, thus creating a connection so strong that you generate the WOW factor which leads to loyal customers and raving fans!
If you have a strong desire to challenge the status quo of your business and are hungry to deeply connect with your customers on a whole new level, call us now!
Contact us or call (954) 341-3083, with any specific needs or questions.
Bilingual Studies: Hispanic / Latin Markets
Does your business have a specific need to gauge the habits of a Hispanic demographic? We have tailored solutions for that!
- Strategic partnership with experienced Hispanic moderators
Contact us or call (954) 341-3083, with any specific needs or questions.
Want to identify your Consumer’s Sweet Spot?
Sign up below and download our free Consumer Sweet Spot Blueprint to help you see what you need to learn now